Marketing to your Strengths


Business relies on connecting with a customer and developing a relationship.
The way relationships start is by telling your story.

Your Story

Farmers are driven by numbers and by data, however, customers increasingly make their decisions based on your story. Our approach helps you convert your data into a compelling vision, to give it a soul, and to let your authentic voice shine through.

We are passionate about helping you to ‘create businesses from commodities.’ Without a customer we don’t have a business. You may be supporting your co-operative, or developing your own consumer linkages with great tasting products, or fostering some relationships with the wider community. Your story helps bring value to your relationships.

How we do this – Together

Coaching to help you:

  • Identify your one big idea
  • Make it compelling
  • Make it clear and concise
  • Inspire people to take action